Have you ever spent 15, 20 minutes or more deciding what to order on your food delivery app? Or scrolled through hundreds of TV shows on a Saturday night realizing that you could’ve watched a full episode already with the time it’s taken you to decide? Having plenty of choices nowadays is a great privilege, but also creates challenges of picking the “right one”.
Investing is similar. There are thousands of investments to choose from, but that choice creates a challenge of figuring out which to research and invest in.
Index investing can be a great way to reduce that challenge while also providing a diversified range of investments in one fund.